For business owners that have a website, involving yourself in the world of Internet marketing should not be an option. There are many things that potential customers and clients look for in a business such as graphical representation, reputation, information and so much more. You will need to satisfy most, if not all, of these [...]
A lot has happened with social media marketing ever since it was introduced many years ago. There are more than 2.5 billion users using this platform nowadays and has ad revenues reaching to the billions. We can safely assume that social media is not a fad anymore. Since social media is here to stay for [...]
An announcement from Google recently mentions that the search engine giant has upgraded the features of their Google My Maps prior to changing the classic Google Maps they have at this time. This new My Maps will let people attach their own descriptions, images, details, and icons to the customized maps. It is also possible [...]
It’s no secret that a strong presence in social media platforms is important for essentially any brand nowadays. But if you are following the wrong kind of social media approach, followers can disengage quickly which would result in lost opportunities and a negative impact on your potential revenue. It isn’t rocket science to learn and [...]
Building brand visibility and ensuring that customers find your website is what search engine optimization (SEO) is all about. Having engaging content in a website is what will make them click and stay there. When combined effectively and smartly, content marketing and SEO can become an unbeatable two-punch combination of success for your brand strategy. [...]
One of the fastest changing and most exciting industries today is social media, thanks to the latest technologies and old ideas that are gaining viral popularity. These networks also provide great opportunities for companies to increase their exposure and interact with their followers in many ways. Take a look at our top predictions for social [...]
The concept of content marketing is not something new in the world of digital marketing. But at this time, using it well is more important than ever. Content is still king and it continues to work its way to the forefront of all digital content strategies. It has become a crucial element that reaps major [...]
In your bid to improve your search engine ranking, it is almost a crime not to include social media marketing, especially given that it has a pervasive presence on the web. In 2016, about 70% of people around the world have used a social network in one way or another. Also last year, 2.34 billion [...]
Are you a new startup company or small business trying to make your mark on Google? In the highly competitive world of digital marketing where businesses have to compete with well established businesses, there is one sure-fire way to get ahead of their competitors. That’s the efficient use of SEO (Search Engine Optimization). It is [...]
