Reasons Why Google Analytics is Essential for Websites

People who own a website should be using Google Analytics. There is no exception. This is because it is an essential and useful tool that can help website owners keep track of metrics that matter to them. Experts recommend setting this up for first time website owners to get the tracking system up and running. [...]

2018-06-25T11:24:09-05:00March 11th, 2018|Analytics, SEO|

Tips on How to Maximize Using Google AdWords Express

Launched originally back in 2011, AdWords Express of AWE was intended to give small business owners an accessible way for pay-per-click (PPC) advertising. Google’s target market for this new technology was the numerous merchants who did not have the time or expertise to invest in an advanced campaign in AdWords. In the early stages, a [...]

2017-11-16T03:36:43-06:00November 16th, 2017|Analytics, SEO|